Wednesday, July 30, 2008

The Most Public Index, Silicon Valley | The News is NowPublic.com

The Most Public Index, Silicon Valley | The News is NowPublic.com: "today there are almost innumerable ways for one’s voice to be heard. The goal of the MostPublic Index is to measure—on a completely transparent, metric-driven basis—who is most effectively broadcasting their own personal brand online and who are the emerging players.”

NowPublic’s formula gauges influence and “publicness” across four categories, including:

o Online Visibility
o Presence on User-Generated Content and Social Networking Sites
o Interactivity and Accessibility
o The “R” Factor: Presence on Microblogging Platforms (Flickr, Twitter, Tumblr, etc.)

NowPublic examined statistics in each of these categories from Alexa, Compete, Facebook, Flickr, Google, Quantcast, Technorati, YouTube, and various other blogs and sites, to create a list of Silicon Valley’s leading influencers. It then narrowed the list to 50 by analyzing and documenting individuals’ presence and popularity in each of these channels, applying a weighted scoring system, determined by the strength of specific traits held in each online community."

Helge: I know some of these people over Twitter, Facebook, and other social media sites. I don't write this for name dropping purposes. I like to follow the blog covering this kind of topics.
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