Saturday, December 30, 2006

Collaboration

Increasingly, manufacturers and retailers must compete in a dynamic collaborative environment in which today's collaborator is tomorrow's competitor. What kind of abilities are needed?
  • demand planning
  • forecasting,
  • collaborative product development,
  • trade promotion management,
  • marketing collaboration,
  • supply chain execution,
  • and foundational technologies like RFID and global data synchronization.
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